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Privacy Policy

Last updated, January 21, 2008

© 2008 Linkfinity LLC. ("", "PetSmooch", "petsmooch") and "Where pets smooch, owners schmooze" are trademarks of Linkfinity LLC.

Privacy Statement for ("", "PetSmooch", "petsmooch")
Effective Date: 01/21/2008

This statement discloses the information gathering process and the privacy and dissemination practices for the web site, owned and operated by Linkfinity, LLC. This privacy statement demonstrates our commitment to protect your personal privacy. is an Internet social networking portal and a community site designed to provide an easy way to meet like-minded people on the Internet. Members create a profile and then can connect with a number of other members based on their selected criteria.

Our registration form requires users to provide contact information such as an email address and demographic information (such as zip code, age, or income level). also occasionally runs contests, organizes events and conducts online surveys that ask visitors for contact information such as name and email address and demographic information such as zip code, age, or income level. contains links to other web sites and is not responsible for the privacy practices or the content of such sites.

Private, Public and Aggregate Information obtained by

PRIVATE INFORMATION is any information that allows others to contact a user other than through or allows the collection of information about the user other than what is displayed on the site. Private information is gathered from free trial members and regular members. This information includes, but is not limited to: email address, first name, last name, age, birth date, credit card number, and address.

PUBLIC INFORMATION is personal information such as gender, age, ethnic background, appearance, and more. This information is meant to be seen by members and visitors to the site but cannot be used to identify a specific member by name, address, or other profile information. Members can post images of themselves but no identifying information is allowed to be posted with that image. Please note that images posted can be used by in ads or press releases about our service. People attending events can be included in photos and images taken of such events and used in ads or press releases about our service. Posting images or attending events constitutes agreement with the fair use of the images involved.

AGGREGATE This is information we collect that is not personally identifiable, such as browser type, http referral and IP address. This information is gathered from all visitors to the site and is an industry standard practiced by almost every publicly accessible website.

Use of Information Obtained by

PRIVATE INFORMATION: We use email addresses submitted by members when forwarding anonymous emails. Responders' email addresses are not disclosed to the original sender nor is any other personally identifiable information. We may use a user's email or street address to send news regarding our site or offers we feel appropriate to our members but the user may choose not to receive email of this type by indicating upon joining up to not receive such mail or later at any time through our unsubscribe methods or by modifying their account information. ALL PRIVATE INFORMATION IS CONFIDENTIAL AND WILL NOT BE DISCLOSED TO ANY THIRD PARTY EXCEPT AS REQUIRED BY LAW OR TO PROTECT MEMBERS OF PetSmooch.COM. If we collect financial information, to bill the user for any service; utilizes a third party service provider for credit card processing to facilitate the user's transaction and the service provider does not use personal information provided by the site for its own promotional purposes. All other private information submitted by the user is confidential and will not be disclosed except as required by law or to protect members of All private information can be updated or deleted by the user at any time.

PUBLIC INFORMATION: Public information supplied by the user is intended to be viewed by registrants and subscribers to the site. This information is used by registrants and subscribers for searching and matching purposes.

AGGREGATE: We use your server, IP address, and browser-type related information in the general administration of our website. It is not personally identifiable information and is not released to third parties.

Invite: If you choose to use our referral service to tell a friend about our site, we will ask you for your friend's name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. does not retain this information.

Blogs, Albums, Events, Chat rooms, Comments, News, Bulletin Boards, Classifieds and Forums

Please remember that any information that is disclosed in these areas becomes public information and you should exercise caution when deciding to disclose your personal information online.

Use of Cookies

We currently use cookies thorough-out our site. We use third-party advertising technology to serve ads when you visit our web site and sites upon which we advertise. This technology uses information about your visits to this web site and the sites upon which we advertise, (not including your name, address, or other personal information), to serve our ads to you. In the course of serving our advertisements to you, a unique third-party cookie may be placed or recognized on your browser. In addition, we use web beacons, provided by our ad serving partner, to help manage our online advertising. These web beacons enable our ad server to recognize a browser's cookie when a browser visits this site and to learn which banner ads bring users to our Web site. The information we collect and share through this technology is not personally identifiable. To learn more about our third party ad serving partner, cookies, and how to "opt-out," please click here.

Change/Delete gives its members an option for modifying or removing their information from our database. Your privacy is one of our highest priorities. The security of your personal information is important to us. When you enter sensitive information (such as credit card number and/or social security number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL). [To learn more about SSL, follow this link.]

We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or comply with a judicial proceeding, court order, or legal process served on our Web site.

If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our homepage.

If you have any questions about the Privacy Policy of, please email them to abuse(*at*) Or write to: support[*at*]